1 00:00:06,850 --> 00:00:08,971 - In this stop and think, we're gonna look 2 00:00:08,971 --> 00:00:12,010 at Debbie the dog owner in a little bit more detail. 3 00:00:12,010 --> 00:00:14,509 We call this a pragmatic persona. 4 00:00:14,509 --> 00:00:16,920 This comes from Jeff Patton as well. 5 00:00:16,920 --> 00:00:19,789 Make Debbie real, so you wanna know a 6 00:00:19,789 --> 00:00:21,660 little bit about Debbie, she works 7 00:00:21,660 --> 00:00:24,361 full time, she has an hour commute each way, 8 00:00:24,361 --> 00:00:26,481 she loves her dog Fufu, and she's 9 00:00:26,481 --> 00:00:29,092 a really regular customer, so we wanna 10 00:00:29,092 --> 00:00:32,217 think about what's important to Debbie. 11 00:00:32,217 --> 00:00:34,010 Set the context, think a little 12 00:00:34,010 --> 00:00:36,292 bit about those implications. 13 00:00:36,292 --> 00:00:38,601 It's from a different viewpoint. 14 00:00:38,601 --> 00:00:42,120 How would you use this system if you were Debbie? 15 00:00:42,120 --> 00:00:44,300 What would you expect? 16 00:00:44,300 --> 00:00:47,780 She works full time, has a long commute, 17 00:00:47,780 --> 00:00:50,772 is squeezed for time, so think about 18 00:00:50,772 --> 00:00:53,748 how you would test if you were Debbie. 19 00:00:53,748 --> 00:00:56,748 What sorts of things would you care about? 20 00:00:56,748 --> 00:01:00,915 When you come back, Lisa and I will talk about personas.