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- Welcome to Lesson 7.

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First, we need to define business agility.

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Logically, the primary
source of this definition

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is the Business Agility Institute,

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which is now approaching
5,000 members worldwide.

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According to this organization,

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"Business agility is a set of
organizational capabilities,

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behaviors, and ways of working

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that afford your business
the freedom, flexibility,

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and resilience to achieve its purpose."

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Very well done.

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There are four components
of business agility

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as defined by agile
consultancy called SolutionIQ,

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which is now part of Accenture.

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The first one is deliver
fast and responsively.

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This is called delivery agility.

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The second one is innovate and disrupt.

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That relates to the product innovation.

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Third one is adapt
organization and culture,

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which is organizational adaptability,

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or continuous improvement that
we have previously discussed.

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And the fourth is lead through complexity,

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which is leadership effectiveness.

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Leadership culture is very important

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for any agile implementation.

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Overall, business agility
enables organizations to innovate

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and to deliver more effectively.

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It turns market disruption
into competitive advantage,

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and also it's really helpful
in complex environments.

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So let us review,

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how does it translate

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into specific organizational functions?